Well, the home design world is HUGE right now, and people are looking for ways to show off their own style. And guess what? Personalized wallpaper is super trendy. Forget those old boring patterns - now it’s all about custom designs for whole walls or just a cool accent.
If you want to get in on this action, selling custom wallpaper online can be lucrative option. Let’s explore how to get started, get the word out, and make your online wallpaper biz a total success.
Why even bother selling personalized wallpaper?
These days, people don’t just want stuff; they want something that feels like them. Here’s why custom wallpaper is where it’s at:
- It’s personal: People want their homes to show who they are.
- It’s getting bigger: The wallpaper market is gonna keep expanding all over the world.
- Good money: Custom wallpaper can make you more money than regular decor.
- Works anywhere: You can use it in houses, offices, restaurants - you name it.
Letting people get their own custom wallpaper is like turning their walls into art.
Step 1: Choose a Thing
Before you jump in, figure out what KINDS of personalized wallpaper for walls you wanna sell. Focusing on one thing helps you find the right customers. Here are some ideas:
- Nature scenes (forests, mountains, oceans - the works)
- Kids’ room stuff (cartoons, fun designs)
- Fancy textures (like marble, metal, or fabric)
- Shapes for modern rooms
- Sayings or quotes
If you stick to just one or two things, you’ll get better at it and stand out from the crowd.
Step 2: Find or Make Your Art
Once you know what you’re doing, you need designs. You can:
- Pay designers to make stuff just for you.
- Get permission to use art from photographers.
- Make your own designs if you’re good at it.
Just make sure everything looks good blown up big on a wall. People want good quality when they get custom mural wallpaper.
Step 3: Find a Good Printer
Good printing is a MUST. Your printer should have:
- Good inks and paper (this is important these days).
- Wallpaper that’s easy to put up (like the peel-and-stick stuff).
- The ability to make changes to sizes and colors.
- Quick turnaround and shipping you can count on.
The right printer means happy customers who’ll come back for more.
Step 4: Set Up Shop Online
To sell anything, you need a good-looking, easy-to-use website. Places like Shopify, WooCommerce, or Wix make it easy. Your store needs:
- Good pictures of your wallpapers in real rooms.
- A way for people to upload their own designs or ask for changes.
- Descriptions that tell people what the wallpaper is made of, what size it is, and how to put it up.
- A way to figure out the price for different sizes.
- A website that works on phones since that’s how most people shop.
If you can, let people see what the wallpaper would look like in their room before they buy.
Step 5: Price it Right
Your prices can make or break you. Think about:
- How much it costs to print, pack, and ship.
- If it’s a special design, you can charge more.
- What other people are charging for custom wallpaper.
- How much money you need to make to cover your costs.
- Offer deals to get people to buy more wallpaper.
Step 6: Get the Word Out
You got to tell people about your wallpapers. Here’s how:
Social Media
- Show off your designs on Instagram and Pinterest.
- Use TikTok to show how wallpaper can change a room.
- Run ads on Facebook to find homeowners or designers.
- Make sure people can find you on Google
- Make your website easy to find when people search for personalized wallpaper.
- Write blog posts about home design stuff.
Influencer
- Send free samples for them to review.
Ads
- Run ads on Google to find people looking for custom wallpaper.
- Show ads to people who’ve visited your website before.
Step 7: Be Good to Your Customers
Happy customers will come back and tell their friends. So:
- Answer questions quickly.
- Offer samples so people can see what they’re getting.
- Ship fast and give people updates on their order.
- Make it easy to return stuff.
- Ask people to share pictures of their wallpaper when they put it up.
Step 8: Grow Your Business
Once things get going, think about how to get bigger:
- Offer deals to designers.
- Sell other stuff like wall stickers or frames.
- Offer a subscription service to send new wallpaper every season.
If you become known as the best place to get custom wallpaper, you’ll be set.
FAQ
1. What’s the difference between custom and regular wallpaper?
Normal wallpaper has designs already made. Custom wallpaper is made just for someone, with their own pictures or ideas.
2. How do people order custom wallpaper online?
They choose a design, tell you how big their wall is, and ask for anything special. Then you print it and ship it to them.
3. Can you really make money selling custom wallpaper?
Yeah, people want it, and if you do it right, you can make good money.
4. What kind of wallpaper is popular for accent walls?
Nature scenes, shapes, and textures are big.
5. Can people upload their own designs?
For sure. A lot of people want to use their own pictures or logos. If you let them do that, more people will come to your store.
Final Thoughts
Selling personalized wallpaper is a good way to be creative and make money. If you choose a good niche, find cool designs, get a good printer, and build a good website, you can have a successful business. People want wallpaper that makes their home look amazing, and your job is to make that happen.
