A new 9,000-square-foot, two-story retail building for the watchmaker Precision Watches will open in March 2024 at the intersection of Bethlehem Pike and Welsh Road in Lower Gwynedd Township, according to Around Ambler.
The showroom will include four mini-boutique showplaces for world-leading watch brands and its layout is meant to showcase prestigious, high-end brands, per the report. The open showroom features comfortable furnishings and bright spaces for consultations and watch repairs, according to the report.
Architect firm AZA designed the Roman brickwork and limestone building currently under construction.
"This new building embodies an important new phase for our organization, establishing our own presence and architectural identity reflecting our brand partners’ needs as well as our own legacy of expertise in luxury timepieces,” Precision Watches president Roman Murat told Around Ambler.
The second floor of the building, accessible from a floating staircase, will have additional brands and a multi-brand exhibition and sales area, per the report.
Read more on the building’s architecture and future offerings here. Check out a digital walkthrough here.
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